The Law Society has launched its very own Instagram page. It aims to connect with a fresh audience and demonstrate a more personable side of the profession.
#solicitorstory is a hashtag used on the site by lawyers to share their activities outside of work.
It is great to see those in the legal sector embracing modern social media platforms and developing fresh content. This should be encouraged and fostered.
However, those who take part must bear in mind the lines between personal and professional online personas. If you wouldn't want a Partner in your firm viewing a picture beware of the hashtag! Solicitors should check in on their firm's social media guidelines and policies to find out what they expect of employees online before posting their extracurricular activities.
But otherwise have fun and embrace it!
The latest attempt by the solicitors’ profession to humanise itself in the eyes of a wary public – which have a picture of a fat cat ingrained as the abiding image – comes in the very modern form of Instagram. The Law Society, which represents 130,000 practising solicitors in England and Wales, has launched a presence on the photo and video sharing platform. It has created #solicitorstory as a hashtag promoting feelgood tales of lawyers doing ordinary things, such as sitting in a wheelbarrow on an allotment.